What to count
Agencies: the retainer or management fee, not the ad spend they manage. Apps: the monthly bill for each growth app, converted to NZ dollars if it's billed in US dollars. Your Shopify plan and your accounting software aren't growth costs, so leave them out. People: the monthly cost of the time your staff spend on marketing and the online store.
The fastest way to get real numbers: filter your Xero or MYOB for the last 3 months by supplier, then divide by 3.
Questions
Why isn't ad spend in here?
Because you pay it to Meta and Google whoever runs your ads. With us it's paid to them directly, at cost, with no markup.
Would TEMPER replace all of this?
Not always. We only switch off a tool once ours does the job as well for your store, and some things are worth keeping, like a reviews app with years of reviews behind it. The audit shows exactly what we'd replace and what stays.
Where does the TEMPER price come from?
It's our published price for a store your size, the same one on our price table. Your size sets your price. Nothing to choose, nothing hidden.
Do you keep what I type?
No. The calculator runs in your browser. We count that someone used it, nothing else.